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THE CHEATER BRONZE
A name earned in the paddock, the result of a methodology forged at the intersection of data and velocity.

The foundation was laid on two parallel paths. One, a trajectory from the raw physics of motocross and karting, and into professional national sports car competition. The other, a career engineering geospatial software in Fortune 500 firms, building systems that redefined market positions.

This fusion of disciplines—an engineer's calculated precision and a competitor's relentless drive—created a singular approach. It is a system that integrates advanced data analysis, driver dynamics, and optimized physical preparation to transform complex metrics into quantifiable on-track advantages.
Outperform the Classification.
Your Northern California Advantage
Based in Carmel, the defacto local pro for Laguna Seca and Sonoma Raceway. Get world-class support with no travel fees.

Systematic Circuit Deconstruction: Laguna Seca

Full-day application of the Cheater Bronze methodology. We provide data-driven coaching and vehicle setup analysis to master the Corkscrew, optimize brake zones, and find time across the full circuit.

Book Laguna Seca

Technical Execution: Sonoma Raceway

Navigate the complex elevation and technical sequences of Sonoma with an expert local practitioner. Pro driving, right-seat instruction, and trackside engineering support, all with zero travel overhead.

Book Sonoma

Regional Track Dominance

Deploy the methodology at other regional circuits including Thunderhill and Buttonwillow. Available for private coaching, data support, and testing.

Inquire About Track Days
Packaged Offerings
Deployable solutions that integrate our methodology—from initial simulation to the final data debrief.

The Apex Advantage

A full-system immersion into the methodology for the committed driver. This is a systematic rebuild of process and execution.

  • Pre-Event: Remote Simulator Coaching & Setup
  • Trackside: Full-Day 1:1 Coaching & Data Engineering
  • Post-Event: Advanced Data Analysis via DriverDNA
Book The Apex Advantage

Team Race Weekend

Embed a ruthlessly effective pro driver and data engineer into your team. We exploit every on-track opportunity, backed by live data feeds to inform race-winning strategy.

  • Professional "Arrive & Drive" Services
  • Live Telemetry & Strategy Support
  • Competitor Analysis using RaceLens
  • Access to Keystone Team Schedule Dashboard
Inquire About Team Services

Content & Media Day

For brands and media needing a professional driver with the "racer look" for dynamic content.

  • Precision Driving for Photo/Video Shoots
  • High-Quality Onboard POV Footage
  • Lead/Follow & Right-Seat Experiences
  • Guest Appearances & Technical Walkthroughs
Book a Media Day
Proprietary Software Suite

The technical foundation of the methodology. Developed under the Sector4 Labs banner, these tools turn raw numbers into actionable proof.

DriverDNA / Advanced Telemetry

Reads raw vehicle data to generate dense reports on driver inputs, vehicle dynamics (yaw, roll, understeer), V-Min/V-Max, and sector-by-sector performance breakdowns.

RaceLens / Competitive Intelligence

Analyzes full-field session data from IMSA, SRO, and USAC to uncover trends in lap times, fuel stints, driver pace degradation, and strategic opportunities.

Neuro/ AI-Powered Insights

A suite of custom AI agents that analyze data from DriverDNA and RaceLens to automate insight detection, generate reports, and create social content.

Keystone / Team Operations

A weekend management dashboard for teams to track on-track sessions, tech times, meals, and driver schedules in a single, unified view.

A Platform for Partners
Motorsport is a team sport on and off the track. A partnership offers a high-performance platform for brand exposure, content creation, and B2B engagement built on a foundation of authentic, proven results.

Brand Storytelling & Content

Integrate your brand into the authentic, high-stakes narrative of a race weekend. We create compelling content that showcases your product or service in its natural, high-performance environment, reaching a dedicated and technically-minded audience.

Discuss Partnership

Exclusive B2B & Client Hospitality

Leverage the excitement of motorsport for unforgettable client experiences. We facilitate premium trackside hospitality, hot laps, and behind-the-scenes access that builds relationships and closes deals in a unique, high-energy setting.

Plan a Hospitality Event

Data-Driven ROI

Partnerships are approached with the same analytical rigor as race engineering. We work with you to define KPIs and deliver measurable results through targeted digital campaigns, on-site activations, and detailed post-event reporting.

Request Partnership Deck
Bookings & Inquiries
Schedule a one-on-one session or book an introductory call for trackside support and package inquiries.

1:1 Simulator Coaching

Trackside & Package Inquiry

The Methodology in Practice

On-Track Execution

National-level, race-winning experience. Available for testing, reference laps, and full-season campaigns.

Driver Performance Optimization

Data-driven performance analysis and improvement strategies for drivers at all levels, from novice to pro.

Book a Coaching Session

Actionable Data Analysis

Telemetry and video analysis focused on turning complex data into actionable on-track improvements.

Simulation & Preparation

High-fidelity simulation tools, setup, and coaching for race preparation and driver development.

Book a Sim Session

Vehicle System Optimization

Expertise in testing and refining vehicle setups to match driver preference and optimize performance.

Human Performance Integration

Specialized fitness and nutrition programs tailored to the unique physical demands of motorsport.

Virtual Coaching & Sim Development
The same data-driven methodology used to win races, applied directly to your simulator. We deconstruct your virtual performance to build real-world pace and consistency.

1:1 Data-Driven Coaching

Live, one-on-one sessions focused on deep analysis of your telemetry and driving inputs. We use tools like Garage 61, and raw data exports with Sector4 DriverDNA to identify and correct the habits holding you back on iRacing, Assetto Corsa, and rFactor 2.

Book a 1:1 Sim Session

Racecraft & Strategy

Move beyond raw lap time. These sessions focus on advanced racecraft, tire management, fuel-saving techniques, and developing the strategic mindset required to win in competitive online leagues and special events.

Inquire About Racecraft Coaching

Sim-to-Track Translation

For drivers preparing for a real-world track day or race weekend. We use the simulator as a high-fidelity tool to learn circuit layouts, test setup changes, and build the muscle memory required to be on pace from the very first lap.

Book a Prep Session
The Data: 2025 IMSA Season

Starts

2

Wins

2
The Proof: 2024 Season

'24 Avg Positions Gained

6.4

'24 Laps Lead

61

'24 Race Wins

2

'24 TT Wins

4
Get In Touch
For professional driving opportunities, partnerships, or media inquiries.
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